Legal

Privacy Policy

Last updated: June 10, 2026 · Elova.Life · [email protected]

Summary: Elova.Life collects minimal personal data. We collect your email address only if you voluntarily subscribe to our newsletter. We use cookies for analytics and functionality. We do not sell your personal data to third parties.

1. Who We Are

Elova.Life ("Elova", "we", "us", or "our") is an independent wellness research and supplement buyer guide operated at https://elova.life. We are committed to protecting your privacy and handling your personal data responsibly.

For privacy-related inquiries, please contact us at: [email protected]

2. Information We Collect

We collect only the minimum information necessary to provide our service:

Email address — only if you voluntarily subscribe to our weekly wellness newsletter via the subscription form on our website.
Usage data — anonymised analytics data including pages visited, time spent on site, device type, and approximate geographic region (country/city level), collected via Google Analytics.
Technical data — IP address (anonymised), browser type, operating system, and referring URL, collected automatically when you visit the site.
Cookie data — see Section 5 below.

We do not collect: payment information, government IDs, health records, precise location, or any sensitive personal data.

3. How We Use Your Information

We use the information we collect for the following purposes:

Newsletter delivery — to send you our weekly wellness supplement research updates, if you have subscribed. You can unsubscribe at any time.
Analytics and improvement — to understand how visitors use our site, identify popular content, and improve the user experience.
Security — to detect and prevent fraudulent or abusive activity.
Legal compliance — to comply with applicable laws and regulations.

We do not use your information for: automated decision-making, profiling, targeted advertising, or selling to third parties.

4. Legal Basis for Processing (GDPR)

For users in the European Economic Area (EEA) and United Kingdom, our legal bases for processing personal data are:

Consent — for newsletter subscriptions and non-essential cookies. You may withdraw consent at any time.
Legitimate interests — for anonymised analytics to improve our service, where this does not override your fundamental rights.
Legal obligation — where required by applicable law.

5. Cookies

We use the following types of cookies:

Essential cookies — required for the website to function correctly (e.g. storing your cookie consent preference). These cannot be disabled.
Analytics cookies — Google Analytics cookies that help us understand site usage. These are only set with your consent. We use IP anonymisation and have disabled data sharing with Google.
Functional cookies — used to remember your preferences within the site (e.g. selected category). These expire at the end of your browser session.

You can manage your cookie preferences via the cookie consent banner shown on your first visit, or through your browser settings. Note that disabling certain cookies may affect site functionality.

6. Third-Party Services

We use the following third-party services that may process your data:

Google Analytics — anonymised website analytics. Google Privacy Policy. You can opt out via Google Analytics Opt-out.
Cloudflare — our website infrastructure and CDN provider. Cloudflare Privacy Policy.
Amazon Associates and other affiliate networks — when you click product links, you are directed to third-party retailers (e.g. Amazon.com). These sites have their own privacy policies and data practices.

We do not share your personal data with advertisers or data brokers.

7. Affiliate Links Disclosure

Some product links on Elova.Life are affiliate links. When you click these links and make a purchase, we may earn a small commission at no additional cost to you. This does not affect which products we recommend — our rankings are based solely on independent research. See our full affiliate disclosure in Section 5 of our Legal Disclaimer.

8. Data Retention

Email subscribers — we retain your email address for up to 3 years from the date of subscription, or until you unsubscribe, whichever comes first.
Analytics data — retained for 14 months in Google Analytics, then automatically deleted.
Server logs — retained for up to 30 days for security purposes.

9. Data Security

We take reasonable technical and organisational measures to protect your personal data, including:

HTTPS encryption for all data in transit
Secure storage of subscriber data in Cloudflare KV with access controls
Minimisation of personal data collected
Regular review of our data handling practices

No system is completely secure. If you believe your data has been compromised, please contact us immediately at [email protected].

10. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

Access — request a copy of the personal data we hold about you.
Rectification — request correction of inaccurate data.
Erasure — request deletion of your personal data ("right to be forgotten").
Objection — object to processing based on legitimate interests.
Portability — request your data in a portable format.
Withdraw consent — withdraw consent for newsletter subscriptions or analytics cookies at any time.

To exercise any of these rights, please email us at [email protected]. We will respond within 30 days.

To unsubscribe from our newsletter, reply to any newsletter email with "Unsubscribe" in the subject line, or contact us directly.

11. Children's Privacy

Elova.Life is not directed at children under the age of 13. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

12. International Transfers

Our website infrastructure is operated by Cloudflare, which may process data in various countries. By using our site, you acknowledge that your data may be transferred to and processed in countries outside your own. We ensure appropriate safeguards are in place for such transfers in accordance with applicable data protection laws.

13. Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of the site after changes constitutes acceptance of the updated policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: [email protected]
Website: https://elova.life

Elova.Life is committed to handling your personal data with care and transparency. We collect only what we need, use it only for the purposes stated, and never sell it to third parties.